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Here is my opinion:
Oceania -Ralph LaurenCunard -BurberryCelebrity -Hugo BossHAL -Talbot'sRoyal Carribean -Donna KaranCarnival -Tommy HilfigerMSC -Salvatore FerrigiamoNCL -Calvin KleinCosta -LaCosteFred Olsen -Brooks BrothersSilverseas -PradaSeaborne -GucciPrincess -JS Bank Clothiers
any other thoughts?
[ 12-20-2009: Message edited by: desirod7 ]
Who gets St Michael's?!
Sorry, British jokes.
Graham.
Fred. Olsen ... I don't know ... Marks & Spencer? But that would probably be P&O.
Oh,,,,and silly obvious to me, but I would expect Oceania to be Nautica.
quote:Originally posted by dougnewman:Most of this is meaningless to me
Doug, I can understand fashion being meaningless to you.
Tampa Mike, Nautica is garbage, stuff falls apart after one washing. Nautica is more akin to Louis Cruises.
quote:Originally posted by desirod7:Here is my opinion:Oceania -Ralph LaurenCunard -BurberryCelebrity -Hugo BossHAL -Talbot'sRoyal Carribean -Donna KaranCarnival -Tommy HilfigerMSC -Salvatore FerrigiamoNCL -Calvin KleinCosta -LaCosteFred Olsen -Brooks BrothersSilverseas -PradaSeaborne -GucciPrincess -JS Bank Clothiersany other thoughts?[ 12-20-2009: Message edited by: desirod7 ]
Cunard Burberry?? I think that's considered to be very chav these days... Some keep on saying Cunard has gone downhill but that's taking it to a bit of an extreme. It would more apply to P&O perhaps. Right now I look forward to the reviews of Ventura chav reunion during the forthcoming Caribbean Christmas cruise ;-)
Considering the cabin I had HAL seems to be more heading toward Ikea, while the public areas would do well for a dutch van der Valk hotel
quote:Originally posted by oslo dutch:Cunard Burberry?? I think that's considered to be very chav these days
OD, in the USA Burberry's is still a British Brooks Bros.
Our version of a chav called a 'guido' is usually seen in a BMW, often with huge wheels and thin tires. The ultimate driving machine and executive transport has long been a ghetto status symbol.
Joint venture as each believe they are better than the other.
Lots of flash and hype on the runway but nothing anyone would own.
No way! The perception of the class of the two brands is world aparts here.
Sure there's probably some crossing of the two brands among the passengers, but they must be a tiny minority then.
quote:Originally posted by buddhaJoe:rubbish topic
No it is not a rubbish topic!
Cruise Lines work hard, invest money and manpower to create and maintain their brand image.
It is not trivial since Premier cruises could not come up with a coherent brand image and helped lead to their demise.
It is not uncommon for brands to align with a fashion label. Target stores is Michael Graves, Martha Stewart has a collection at K-Mart. Graves and Stewart brought some flair to brands/stores that were quite dull and a chore to shop in.
This is not a new idea. In the 1970's you could buy a Gremlin car with a Levi's interior. The Lincoln Mark IV had Bill Blass, Givenchy, Pucci, and Cartier editions.
There is a large portion of the buying public when spending on a high ticket item believe that by choosing a fashion label brings them good taste and popularity by their peers.
Oceania was the first cruise line and chose Ralph Lauren. I think we will find other cruise lines in the future showcasing a chic design label.
[ 12-29-2009: Message edited by: desirod7 ]
quote:Originally posted by desirod7:No it is not a rubbish topic!
I agree.
It was once said, "If you dont have anything nice to say, dont say anything at all". Instead of just ignoring the topic thread and not posting any reply, or leaving something nice to say, some folks always have to put in their 'negative two cents worth'. Always. And always negative.
And when you ask a legitimate question they take offense to a non-negative inquiry and respond with vague incoherant answers and then argue with their fellow country men, on and on and on.
Some people are just grumpy all the time. My clients call them grumpy-butts. Grumpy old men. Grumpy Sam. One of the Seven Dwarfs. Ha!
If you dont like a topic thread by all means dont read it and dont respond to it. But dont be a killjoy and always be putting down other peoples topic threads.
Alway someone out there being a Killjoy
Costa is also no Lacosta, it is more indeed like Hilfiger, perhaps perhaps Club Med...
Carnival is "Levi's" jeans
J.
quote:Originally posted by lasuvidaboy:I'm not a fashionista so much of this goes over my head. Now comparing the marketing of various cruise lines to 1960s Detroit is more my speed.
quote:Originally posted by desirod7:Nautica is garbage, stuff falls apart after one washing. Nautica is more akin to Louis Cruises.
I think Louis would be something like a store brand. It's generic and doesn't appear to have a brand identity.
quote:Originally posted by desirod7:Oceania was the first cruise line and chose Ralph Lauren.
Later I will dig out my COSTA VICTORIA inaugural book and see if it's in there.
It is interesting though that given all the "partnerships" cruise lines have had, fashion labels have been rare. It seems most of these tend to be in the area of food and beverage or spa, though Crystal's casino used to be Caesar's Palace at Sea.
quote:Originally posted by dougnewman:It is interesting though that given all the "partnerships" cruise lines have had, fashion labels have been rare. It seems most of these tend to be in the area of food and beverage or spa, though Crystal's casino used to be Caesar's Palace at Sea.
Doug, you get the point and explain it well. Cruise Lines will partner with a chic brand, wether clothing, celebrity chefs such as Jacques Pepin or Michael Roux, spas such as Steiner and Canyon Ranch.
quote:Originally posted by desirod7:Cruise Lines will partner with a chic brand, wether clothing, celebrity chefs such as Jacques Pepin or Michael Roux, spas such as Steiner and Canyon Ranch.
So they pretty much all do this - and have for a long time. In the old days lines very prominently used photographs of celebrities and dignitaries who sailed with them. It was a huge coup for United States Lines to be able to advertise that it was the choice of the Duke and Duchess of Windsor. Even the celebrity chef thing goes back to 1905, at least, with the Ritz-Carlton restaurant on AMERIKA. Even the selection of the ship's godparent is about celebrity. In Germany men could name ships, so HAPAG had Kaiser Wilhelm II do the honors. Elizabeth II has named a whole flotilla of ships going back to well before she was Queen. Mme de Gaulle did FRANCE. REGAL PRINCESS was named by Margaret Thatcher, who awarded P&O's chairman a peerage a few years before. Now reality TV stars get invited to do the honors.
And by the way, the designer whose furnishings decorated (I incorrectly used the word "designed") the suites on COSTA VICTORIA was Laura Ashley, though apparently Laura Ashley the person had been dead for over ten years by then.
quote:Originally posted by Grant:I'm a little confused, but then that is not new!!! I've done 43 cruises, and I spend most of my time in Levi 501s when not working. So, where is my cruise line!!??? I do have a few other items in the closet, but not much!
Black Ball Ferries?!!
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