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Author Topic: Aurora new livery
Salaison
First Class Passenger
Member # 4722

posted 12-17-2014 09:42 AM      Profile for Salaison   Email Salaison   Send New Private Message      Edit/Delete Post  Reply With Quote 
Sorry looks cheap and trashy just my opinion

[ 12-17-2014: Message edited by: joe at travelpage ]


Posts: 444 | From: St. Lucia--The Sleeping Leviathan | Registered: May 2004  |  IP: Logged
Salaison
First Class Passenger
Member # 4722

posted 12-17-2014 09:45 AM      Profile for Salaison   Email Salaison   Send New Private Message      Edit/Delete Post  Reply With Quote 
oceanliner-pictures
Posts: 444 | From: St. Lucia--The Sleeping Leviathan | Registered: May 2004  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-17-2014 04:55 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
She looks better than I imagined. I still have no wish to sail on a ship with a bow draped in a Union Jack though It was quite by chance we sailed by her yesterday on the Elbe. I expected her to still be in dry dock, where a few days before it looked like the logo on the funnel had not been finished from some angles, but it had - just too small imho.


more here.

Pam

[ 12-17-2014: Message edited by: PamM ]


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-17-2014 06:47 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
Some photos of AURORA & BALMORAL at Blohm & Voss Hamburg are here

Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
jetwet1
First Class Passenger
Member # 6361

posted 12-17-2014 07:27 PM      Profile for jetwet1   Author's Homepage   Email jetwet1   Send New Private Message      Edit/Delete Post  Reply With Quote 
Yes, the logo on the funnel is way to small.

The Union Jack...oh dear


Posts: 608 | From: Las VEgas | Registered: Mar 2006  |  IP: Logged
Neil - Ex P & O & PRINCESS CRUISES
First Class Passenger
Member # 5641

posted 12-18-2014 07:58 AM      Profile for Neil - Ex P & O & PRINCESS CRUISES   Author's Homepage   Email Neil - Ex P & O & PRINCESS CRUISES   Send New Private Message      Edit/Delete Post  Reply With Quote 
With the ' Aurora ' and the ' Oriana ' being the last of the cruise ships designed by P & O, and not clooned copies of the groups other ships, is this an attempt by the Carnival Group to destroy all the history of the P & O company ?

What next are they planning, could it be to replace the P & O house flag with a Carnival flag !

This ship now looks ghastly but I doubt if it will put off the loyal P & O passengers who love these British designed cruise ships and will not travel on an amusement park with a hotel stuck on a pontoon ! !

...

[ 12-18-2014: Message edited by: Neil - Ex P. & O. S. N. Company. ]


Posts: 2355 | From: Dunstable, Bedfordshire. 30 miles north of London | Registered: May 2005  |  IP: Logged
SSTRAVELER
First Class Passenger
Member # 15170

posted 12-18-2014 10:31 AM      Profile for SSTRAVELER     Send New Private Message      Edit/Delete Post  Reply With Quote 
I don't mind the Union Jack look as much as the poorly executed funnel.

Carnival Corp long ago made a strategic decision not to dismantle the individual brands believing their is significant value in the individual brands. At the same time they have done a lot to alter what the brands market and the target audience. There's no way the old P&O could have supported the buildup of the past few years but in the process that have moved the product totally away for its roots and heritage. Their proud of the heritage for publicity purposes but the product is thoroughly modernized.

No you will never see a Carnival flag or funnel markings but you will see a product that has been totally revamped to appeal to a newer, broader mass market audience.


Posts: 757 | From: New York | Registered: May 2008  |  IP: Logged
Fairsky
First Class Passenger
Member # 781

posted 12-18-2014 12:05 PM      Profile for Fairsky   Email Fairsky   Send New Private Message      Edit/Delete Post  Reply With Quote 
Truly a disgrace. Years from now executives at P&O will be sitting around a conference table saying, "What were we thinking?" They will regret this new livery.

First, it's tacky rather than classy—and P&O's brand has always stood for British classiness. Even the interior of the ships have and understated English classiness, but that's totally contradicted by this garish livery.

Second, it's just ugly. The blue funnel with gold logo doesn't work together. It's not easily identifiable (even if it were larger), and it makes the ship look dirty and dark rather than clean and bright.

Third, it may overtly play up the "British-ness" of P&O by literally wrapping the ship in the Union Jack, but it loses sight of the wonderful history and heritage of P&O. Would Cunard ever abandon the red/black stripped funnel? Would Carnival ever abandon the winged funnel? P&O's buff funnel has more history than either of those.

This new livery was very poorly conceived and executed. I can't think of a more boneheaded decision since NCL attempted a US-flagged operation in Hawaii.


Posts: 1685 | From: Chicago, Illinois | Registered: Jul 99  |  IP: Logged
SSTRAVELER
First Class Passenger
Member # 15170

posted 12-18-2014 12:52 PM      Profile for SSTRAVELER     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Fairsky:
Would Cunard ever abandon the red/black stripped funnel?

They did for many years. Remember the QE2's introduction and the Cunard Adventurer and Cunard Ambassador?

They only went back to the traditional funnel when the Cunard Countess was launched in 1976 and even then it took a while to get the QE2's funnel painted.

Nonetheless the P&O funnel is badly done but maybe not as bad as Saga's cloud or whatever they think it is. And to imagine design and branding consultants are getting paid handsomely to come up with these designs.


Posts: 757 | From: New York | Registered: May 2008  |  IP: Logged
Neil - Ex P & O & PRINCESS CRUISES
First Class Passenger
Member # 5641

posted 12-18-2014 01:44 PM      Profile for Neil - Ex P & O & PRINCESS CRUISES   Author's Homepage   Email Neil - Ex P & O & PRINCESS CRUISES   Send New Private Message      Edit/Delete Post  Reply With Quote 
Have heard tonight from a retired senior P & O Cruises officer, who has been on board the ' Aurora ' that some of the new paint washed off on the way to Southampton !

Lets hope they have rough weather on her next trip then the lot might get washed off !

All we need to do then is to bribe a couple of adventourus deck cadets and get them to repaint the funnel at night time and then we have the ' Aurora ' back looking like a proper P & O Cruises ship !


Posts: 2355 | From: Dunstable, Bedfordshire. 30 miles north of London | Registered: May 2005  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-18-2014 07:17 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
Indeed Neil - I did smile at the thought that she was making a stand against it all - but it was only the P&O Cruises which suffered, not the Union Jack.

crop

It was murky in Southampton this afternoon and it really was quite difficult to see the funnel logo and her name impossible, across the water, if you didn't know where to look.

I quite like Saga's funnel It again though is hard to distinguish at a distance. She was in Damen at Rotterdam this week. From one angle you could see her funnel in the distance over another vessel. On CT we know it is her, you can just make out the swirls and gradient, but not sure others would be able to tell it was a Saga ship?

Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
Salaison
First Class Passenger
Member # 4722

posted 12-19-2014 04:47 AM      Profile for Salaison   Email Salaison   Send New Private Message      Edit/Delete Post  Reply With Quote 
I hope this will be a short lived livery. Can you imagine how Ventura and Azura would look in that circus theme?.
Posts: 444 | From: St. Lucia--The Sleeping Leviathan | Registered: May 2004  |  IP: Logged
Neil - Ex P & O & PRINCESS CRUISES
First Class Passenger
Member # 5641

posted 12-19-2014 07:07 AM      Profile for Neil - Ex P & O & PRINCESS CRUISES   Author's Homepage   Email Neil - Ex P & O & PRINCESS CRUISES   Send New Private Message      Edit/Delete Post  Reply With Quote 
Hi Pam

Since leaving P & O with a friend, who has higher City & Guilds qualifications and been in the trade over 40 years, I own two commercial decorating companies and there is no way we would paint metal work in the winter months unless it was inside and the area well heated.

It looks as if this job was rushed and done on the cheap and this is now the result.

Just heard on my face book site this morning ( Neil's Cruisingchat ) from our retired Commodore Chief Enginer, who is an old friend of mine, the same thing has happened to the ' Pacific Dawn ' , which is operated by P & O Australia and recently had a change in appearence at the shipyard in Sydney !

I wonder if the new P & O Cruises ship ' Britannia ' might loose some of her paint enroute to the UK if they hit some rough weather ! lol
..


Posts: 2355 | From: Dunstable, Bedfordshire. 30 miles north of London | Registered: May 2005  |  IP: Logged
SSTRAVELER
First Class Passenger
Member # 15170

posted 12-19-2014 09:44 AM      Profile for SSTRAVELER     Send New Private Message      Edit/Delete Post  Reply With Quote 
Paint loss is not uncommon at all. It especially happens on the newer paint jobs/ships because they have not built up as many coats, etc.

I can not count how many times I have seen ships fresh from the shipyard after a MV or delivery run where the painters are quickly sent over the side to touch up the paint. It is no big deal. It happened on the super liners (look at pictures of the Queen Mary or the Normandie or the United States after the MV or any host of cruise ships.

A friend on NCL told me it is extra work because they have to carry all the colors of the art work on the side and do touch ups from time to time keep i all looking fresh. I wonder if that holds true on the Breakaway and Getaway where the art work was done by a recognized artist versus just the patterns on the older ships? Waiting to see the photo of Peter Max swinging from a Bosun's chair to touch up his mural!


Posts: 757 | From: New York | Registered: May 2008  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-19-2014 07:56 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
It wasn't touched up in Southampton. In 2 days it could have. The bow artwork is a big"sticker/decal" which seems to have had no problem.

Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
Neil - Ex P & O & PRINCESS CRUISES
First Class Passenger
Member # 5641

posted 12-20-2014 01:16 PM      Profile for Neil - Ex P & O & PRINCESS CRUISES   Author's Homepage   Email Neil - Ex P & O & PRINCESS CRUISES   Send New Private Message      Edit/Delete Post  Reply With Quote 
HI Pam

If it is a plastic stick on flag lets hope a corner comes loose in rough weather and the whole lot gets ripped off very soon.


Posts: 2355 | From: Dunstable, Bedfordshire. 30 miles north of London | Registered: May 2005  |  IP: Logged
SSTRAVELER
First Class Passenger
Member # 15170

posted 12-20-2014 05:37 PM      Profile for SSTRAVELER     Send New Private Message      Edit/Delete Post  Reply With Quote 
Are you sure it is a decal? I am actually surprised because I know all the NCL hull art is painted on. I am not sure how they did the two new murals but everything else is paint.

I would be concerned about durability for the P&O design unless they used some super glue. Or maybe they will be supplying each ship with a few rolls of Duck Tape?


Posts: 757 | From: New York | Registered: May 2008  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-20-2014 06:18 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
Yes read here. You can see a number of other vessels with the glued on film - decals - under Orca Maritime's reference page. Mein Schiff and some of the BC ferries included. I have seen pictures of workers with paint and rollers on NORWEGIAN BREAKAWAY, so that must be paint - but all of it? I don't know, some parts look too complicated to keep in tip top condition with paint and I have never seen their hull art looking bad, in need of a coat.

SAGA SAPPHIRE's funnel is a 'plastic' wrap and seems to keep in good shape. Probably costs a lot? but saves a lot of work and no rust.

Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
Neil - Ex P & O & PRINCESS CRUISES
First Class Passenger
Member # 5641

posted 12-21-2014 08:06 AM      Profile for Neil - Ex P & O & PRINCESS CRUISES   Author's Homepage   Email Neil - Ex P & O & PRINCESS CRUISES   Send New Private Message      Edit/Delete Post  Reply With Quote 
That is if they do not start to rust under the plastic decorations .

It happens on car bodies so why not on a cruise ship !

Perhaps we will get rid of the hideous appearing cruise ships sooner than expect . lol

.


Posts: 2355 | From: Dunstable, Bedfordshire. 30 miles north of London | Registered: May 2005  |  IP: Logged
SSTRAVELER
First Class Passenger
Member # 15170

posted 12-21-2014 03:59 PM      Profile for SSTRAVELER     Send New Private Message      Edit/Delete Post  Reply With Quote 
Thanks Pam. Interesting references.
Posts: 757 | From: New York | Registered: May 2008  |  IP: Logged
Kevin Griffin, London
First Class Passenger
Member # 6010

posted 12-21-2014 04:20 PM      Profile for Kevin Griffin, London   Author's Homepage   Email Kevin Griffin, London   Send New Private Message      Edit/Delete Post  Reply With Quote 
Fairsky said "P&O's buff funnel has more history than either of those."

Well, actually not. P&O's colours were black hulls and funnels and brown superstructures until the 1930s. Cunard's colours originated a century earlier.

This new P&O funnel colours are a reversion to the dull colours of yore. Very retrograde in my opinion.

But what can you expect when all the new P&O Cruises executives come from Premier Inn, Coral, Direct Line, Pernod and British Airways (hence the new bow colours).

[ 12-21-2014: Message edited by: Kevin Griffin, London ]


Posts: 148 | From: London, England | Registered: Oct 2005  |  IP: Logged
PamM
First Class Passenger
Member # 2127

posted 12-21-2014 07:55 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
The flag is fine on an aircraft, you fly in and out of some airport - but on a ship? It's akin to going on holiday and diving around for the duration in a car painted with the flag shouting "I'm British" - no thanks.

Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
reeves35
First Class Passenger
Member # 6021

posted 12-21-2014 09:17 PM      Profile for reeves35   Email reeves35   Send New Private Message      Edit/Delete Post  Reply With Quote 
It is all about branding and Carnival Corp has made the sensible decision to make P&O Cruises the brand British consumers immediately think of. It is not Carnival's international brand any longer That honour belongs to both Carnival and Princess and to a lesser extent Costa and HAL with Cunard being the luxury brand.

Most customers couldn't care less about P&O's origins but Carnival need to position it front and centre in the British market against competitors from RCI. NCL and other Carnival brands.

Cruise traditionalists can moan about liveries and how Oriana is so much better than Azura but the mass market wants the features and bling of the modern ships and that isn't going to change any time soon. To continue to complain is to whistle in the wind.


Posts: 343 | From: Melbourne, Australia | Registered: Oct 2005  |  IP: Logged
Fairsky
First Class Passenger
Member # 781

posted 12-22-2014 08:55 AM      Profile for Fairsky   Email Fairsky   Send New Private Message      Edit/Delete Post  Reply With Quote 
I am no traditionalist. I actually applauded P&O's new logo a few years ago—the modern reinterpretation of the rising sun.

I am happy to see cruise lines update their logos, liveries, and look—as long as it is an improvement. For example, I rather like the light blue hull on the new RCI ships, and NCL's hull art is a fit for the brand's image and (in most cases) an eye-catching feature.

My issue with the new P&O livery is that is both ugly and unbecoming. Given the choice between this dirty blue funnel/Union Jack bow and the traditional white hull/buff funnel, I'll take the old look.


Posts: 1685 | From: Chicago, Illinois | Registered: Jul 99  |  IP: Logged
Globaliser
First Class Passenger
Member # 4153

posted 12-23-2014 11:40 AM      Profile for Globaliser     Send New Private Message      Edit/Delete Post  Reply With Quote 
Fairsky summed it up in one word for me: "tacky".
Posts: 1869 | From: UK | Registered: Sep 2003  |  IP: Logged

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