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quote:Costa weighs move into ChinaAugust 10, 2005Carnival Corp & plc may be on the verge of stepping into the Chinese market through its Italian subsidiary, Costa Crociere, which could start cruises dedicated to Chinese customers in Summer 2006.‘We have just completed a study on the Chinese market, which has a high potential, but no decision has been made yet,’ Costa chairman Pier Luigi Foschi told Seatrade Insider.According to sources at the Italian brand, a decision on the Chinese move is due before the end of the current fiscal year. The ship that would be dedicated to the new market is the Costa Allegra, one of the older and smaller vessels in the fleet.Costa Allegra’s 2006 summer deployment is the only gap in Costa’s 2006 cruise brochure, set to be published in coming days. Costa has an alternative plan for the Allegra, in case the company decides not to target China next year. Seatrade Insider
Carnival Corp & plc may be on the verge of stepping into the Chinese market through its Italian subsidiary, Costa Crociere, which could start cruises dedicated to Chinese customers in Summer 2006.
‘We have just completed a study on the Chinese market, which has a high potential, but no decision has been made yet,’ Costa chairman Pier Luigi Foschi told Seatrade Insider.
According to sources at the Italian brand, a decision on the Chinese move is due before the end of the current fiscal year. The ship that would be dedicated to the new market is the Costa Allegra, one of the older and smaller vessels in the fleet.
Costa Allegra’s 2006 summer deployment is the only gap in Costa’s 2006 cruise brochure, set to be published in coming days. Costa has an alternative plan for the Allegra, in case the company decides not to target China next year.
Seatrade Insider
******
Cheers
Also, are we starting to see cruise lines loosing their diversity? Costa (Italian-style Cruising) dedicated to Chinese?
[ 08-10-2005: Message edited by: Waynaro ]
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