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» Cruise Talk   » Cruise Ships   » Cunard poised to snub port as home for new cruise ship

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Author Topic: Cunard poised to snub port as home for new cruise ship
PamM
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posted 03-06-2004 06:21 AM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
From the Daily Echo:-
"SHIPPING line Cunard is set to turn its back on Southampton as the home port for its next superliner, Queen Victoria.

The dramatic change of mind could cost the city millions of pounds every year.

Top level executives at the company are poised to base the 85,000-ton ship on mainland Europe instead of bringing the luxury cruise vessel to Southampton, as they had originally announced.

Officially Cunard is remaining tight-lipped about the future deployment of Queen Victoria, still under construction in Italy's Fincantieri shipyard near Venice, and is refusing to comment on suggestions that the cruise ship will divide her time between the Caribbean in the winter and the Mediterranean during the summer without now ever calling at Southampton.

There are even question marks over whether Queen Victoria, with the name of Southampton on its stern, will follow Cunard's Queen Mary 2 and be officially christened in the port.

A cunard spokesman said: "Final plans for Queen Victoria are still in preparation and a further announcement will be made soon."

If Cunard does make the move to operate Queen Victoria from a continental port, such as Barcelona in Spain, Venice, Italy or Piraeus in Greece, it would be bad news for Southampton as the city earns huge amounts of revenue every year from the cruise industry with each city based vessel pouring up to £40m annually into the local economy.

Southampton is the national hub for UK cruising with Cunard and P&O Cruises, both owned by the huge American Carnival Corporation, operating their separate fleets of ships in and out of the port.

If Queen Victoria was to be based in Southampton she would be in competition with vessels such as P&O Cruises' Oriana, Aurora, Oceana and Adonia - all part of the Carnival Corporation empire.

Next year also sees the arrival of another major international cruise company, Royal Caribbean International, in Southampton with its ship, Legend of the Seas, also offering voyages to the Canary Islands and the Mediterranean.

It is possible that Cunard now believes it would be better to move Queen Victoria, with its British design and atmosphere, to the continent where it would create new demand from both UK and American passengers.

Due to enter service in the spring of next year, the 1,968 passenger Queen Victoria, the second largest Cunarder ever built, will fly the Red Ensign as well as having a British captain and officers.

Southampton will continue to be the main base of operations for Cunard's 151,400-ton QM2, which begins her maiden season of scheduled transatlantic crossings this year, and Queen Elizabeth 2 as she undertakes a wide-ranging season of cruises.

Cunard's Caronia will also continue to use Southampton during the summer cruising season but she will change ownership in November when she joins Saga, the company that specialises in holidays for people aged 50 plus.

This year, 210 cruise ship bookings have been made with the port of Southampton with more than half a million passengers crossing the quayside in the docks."
Pam


Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
Waynaro
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posted 03-06-2004 11:58 AM      Profile for Waynaro   Email Waynaro   Send New Private Message      Edit/Delete Post  Reply With Quote 
Thanks Pam for the article! Is this Carnival/Cunard's answer of lessening competition within their own brands in Southampton?

[ 03-06-2004: Message edited by: Keitaro ]


Posts: 6108 | From: Vallejo,CA : California Maritime Academy!!! | Registered: Nov 2002  |  IP: Logged
Malcolm @ cruisepage
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posted 03-06-2004 12:28 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Keitaro:
Is this Carnival/Cunard's answer of lessening competition within their own brands in Southampton?

Keitaro, you have just hit the nail right on the head! However, I'm sure Southampton will find plenty other other ships to fill any slots vacated by Cunard.

As for Southampton being the 'hub' of UK cruising, I always think that Dover and Harwich, both within easy reach of London, are very underated ports.

[ 03-06-2004: Message edited by: Malcolm @ cruisepage ]


Posts: 19210 | From: Essex (Just Outside London) | Registered: A Long Time Ago!  |  IP: Logged
PamM
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posted 03-06-2004 02:16 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
I wouldn't dispute that Soton is the hub of UK cruising, of course it is.. but looking briefly at Doverport's website, I note that between mid April & end Oct some 139 odd cruise ships call! Quite favourable to Soton's 210 all year.
I prefer Dover.. far nicer terminals, and of course the White Cliffs, but no Solent or IOW.
Back to the press release... if Cunard feel fit to base QV overseas, then I feel she may become an 'outcast' of the line. Why not base her in Dover during the summer, apart from a few Costa 7 HAL calls, there are no other 'Carnival Group' ships there.
Pam

Posts: 12176 | From: Cambridge, UK | Registered: Jun 2001  |  IP: Logged
Brian_O
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posted 03-06-2004 03:54 PM      Profile for Brian_O     Send New Private Message      Edit/Delete Post  Reply With Quote 
This move makes sense if QE2 is still cruising out of Southampton in 2005. However, at the moment that still seems to be a big "if" for a number of reasons:

(i) QE2's 2005 world cruise terminates in Southampton on April 16 rather than New York (from where it starts).

(ii) Although QM2's itinerary has been published up to January 6, 2006 nothing has yet been published for QE2 after April 16, 2005.

(iii) Cunard's annual Christmas/New Year's cruise from New York will be handled by QM2 in 2005/2006 rather than QE2.

Notwithstanding Cunard's public pronouncements to the contrary, it seems that QE2's future after April 16, 2005 has yet to be decided. Unless her 2004 cruise season out of Southampton is financially successful, April 16, 2005 could be the end of the line for QE2 after 36 years in service.

Brian


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Malcolm @ cruisepage
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posted 03-06-2004 05:03 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
I suppose Carnival want Cunard to be a truly global brand, hence the idea of basing her in Europe.

I always though having four P&O vessels and three Cunard vessels (QE2, QM2, & QV) based at Southampton was total overkill. The UK is a small island after all.


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gpcruisedude
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posted 03-06-2004 05:54 PM      Profile for gpcruisedude   Email gpcruisedude   Send New Private Message      Edit/Delete Post  Reply With Quote 
Cunard is making a wise decision to base the QV outside of Southampton, and as said in previous threads they would want her competing in a market where she would be profitable and not taking away from other brands!

It would be smart to base her in either Dover or Harwich and run maybe Baltic Capital cruises in the summers and maybe Caribbean Cruises out of various Florida ports in the winters! She would be a splendid addition to the Caribbean, But I think the only place they could run her without hurting any other brands too much would be Tampa!


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Guest
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posted 03-07-2004 10:00 AM      Profile for Guest        Edit/Delete Post  Reply With Quote 
Well if anything it proves that QV is not a replacement for QE2 for some time

Chris


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CGT
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posted 03-07-2004 11:05 AM      Profile for CGT        Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Chris Cunard:
Well if anything it proves that QV is not a replacement for QE2 for some time

Chris


I don't think it proves any such thing.


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Guest
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posted 03-07-2004 11:20 AM      Profile for Guest        Edit/Delete Post  Reply With Quote 
Think about it, why give QE2 a refit, place her in Southampton and then retire her AFTER giving QV a home port else where?

Sure QE2's is in her latter years but I don't see her going out before the decade ends.


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Malcolm @ cruisepage
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posted 03-07-2004 12:17 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Chris Cunard:
Sure QE2's is in her latter years but I don't see her going out before the decade ends.

I’m sure Carnival would only be too happy for the QE2 to sail for another decade and generate good profits for them. After all, she’s long paid for, so if she covers her operating costs and the costs of occasional refits, she is a cash cow.

Carnival obviously has faith in the QE2 to have her refitted. On the other hand they realise that she stands no chance of competing against contemporary ships if she is allowed to deteriorate.

Carnival will obviously be monitoring her performance in terms of bookings. If she is not financially successful, cruises can be quickly cancelled, ships retired and/or redeployed and brochures reprinted.

Carnival will also want to evaluate how successful the QM2 and QV are before making any dramatic decisions about the QE2. Although the QM2 has received rave reviews so far, these have mainly been from liner nuts. I think by 2005 the QM2 will need to fill most of those cabins with the general cruising public, who may no be so easily awe struck.

Although the QV has not even been completed yet, she has already received a very high amount of criticism from web sites like this one. But in her case, the general cruising public are likely to be less critical than us maritime aficionados.

There are interesting times ahead!


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sslewis
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posted 03-07-2004 01:49 PM      Profile for sslewis   Author's Homepage   Email sslewis   Send New Private Message      Edit/Delete Post  Reply With Quote 
Sorry to be cynical about Southampton, but they have been struggling to keep shipping coming in.
This does not only apply to cruiseships either.
Although beautiful scenery awaits you, cruising the Solent is a good 2 hours of complicated navigation before reaching the open sea or Channel.
Dover, like Cherbourg, has an inner harbour.
It only takes a mere 5-10 minutes to reach the Channel.
Like Harwich, Dover offers much better connections.
Part of the journey to London can be done by the 186 mph Eurostar saving lot of time.
There have even been rumors of Newcastle or even Edinburgh to host cruiseships.
On the other hand, Southampton 3 Terminals merely cope with the ship's rush at Easter or other bank holidays, resulting in serious delays.
ABP however is pushing against globalisation Miami style, as they also operate Plymouth, ideal for Mediterranean cruises.
Liverpool is also trying to get more traffic, initially stolen by Southampton.
The battle of the Ports in UK is one to watch!
ssLewis

Posts: 2513 | From: Shipspotting Solent shores when weather allows.... | Registered: Feb 2003  |  IP: Logged
PamM
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posted 03-07-2004 02:13 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by sslewis:
Like Harwich, Dover offers much better connections.
Part of the journey to London can be done by the 186 mph Eurostar saving lot of time.
There have even been rumors of Newcastle or even Edinburgh to host cruiseships.


Edinburgh & Greenock both have a number of sailings this year. Belfast has one Funchal cruise. Plymouth is being used too.
I have seen an ad for one on Van Gogh from Newcastle, but think that's a one off? Funchal & Ocean Monarch sail from there a few times though, and from Dundee even! Liverpool, Harwich [43 sailings] & don't forget London/Tilbury [47].
The battle is on
I'll never forget the 4 3/4hr trip to get to Soton once, when it normally takes less than 2 1/2! Due to Bank Holiday traffic on the way doon sooth & the endless M27 roadworks, thankfully now ended.
Pam

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CGT
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posted 03-07-2004 02:29 PM      Profile for CGT        Edit/Delete Post  Reply With Quote 
quote:
Originally posted by sslewis:

Part of the journey to London can be done by the 186 mph Eurostar saving lot of time.

Well not really, no. Eurostar travels at conventional speeds in the U.K. - unless the U.K. has finally rebuilt the tracks so Eurostar can travel at the same high speeds that it does through the tunnel and in France.


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Malcolm @ cruisepage
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posted 03-07-2004 04:47 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
While we are on the subject of UK cruise terminals, here is a nice image of the London Crise Terminal (Tilbury):


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Matts
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posted 03-08-2004 07:26 AM      Profile for Matts     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by CGT:

Well not really, no. Eurostar travels at conventional speeds in the U.K. - unless the U.K. has finally rebuilt the tracks so Eurostar can travel at the same high speeds that it does through the tunnel and in France.


The first half of the Eurostar fast track wwas finished in September, shaving about 20mins from journey times. It takes you from the Tunnel almost to London, over a particularly impressive new viaduct across the Medway.
That said I don't know whether the domestic trains have started using the line to its full potential yet.


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Nautical Nigel
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posted 03-08-2004 08:15 AM      Profile for Nautical Nigel   Email Nautical Nigel   Send New Private Message      Edit/Delete Post  Reply With Quote 
It will be several years (if at all) before domestic trains use the new line once it has been extended to St. Pancras. Meanwhile passengers for Dover have to put up with 'cattle trucks' from Charing Cross or Victoria.
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Malcolm @ cruisepage
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posted 03-08-2004 08:37 AM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
Some of you will be aware that the Dover cruise terminal building was one a railway station. Pam has some nice images of it in the photo gallery.

However, today the trains stop several miles away. There was talk of running the train right into the docks again - but not into the terminal building!


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Johan
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posted 03-08-2004 10:24 AM      Profile for Johan   Email Johan   Send New Private Message      Edit/Delete Post  Reply With Quote 
Hello,

this is purely the view from an outsider/ no englishman of american, but is seems to me very logic that Carnival/Cunard would like to position their new (but not biggest) cruiseship somewhere on the continent.

After all, New York, after the demise of the atlantic "ferry" lost many ships, and now is Miami/Florida the more important passengership area in the US : it is closer to the destinations people want to go : the Caribbean. Southampton has lost its reason to be as the end of the Atlantic run, apart from only one ship (as Cunard refuses seemingly to run the transatlantic in a tandem QE2/QM2)

Starting a mediterranean cruise in Southamptom means, to me at least, a minimum duration of two weeks, as sailing from Southampton to /from Gibraltar/Malaga takes some time. With two to three days already to arrive at and depart from your destination, a week is quickly spent.

If you want to attract more passengers and perhaps younger passengers, who have a professional life (who can't spare much time, and certainly not for half a week sailing in rough seas before arriving in the Mediterranean), this is important.

Apart from that, the weather and cruising conditions are (at least are thought to be by the passengers) better in de Med than in England/the Channel.

I also think that Carnival/Cunard wants to attract new customers, perhaps also from the (north)european continent. QM2 has got much publicity, and if only with a little prompting, "Cunard" will be the first brand people think of when one thinks of cruising and liners etc. A Mediterranean homeport makes much more sense than Southampton in that case.
(In America, Carnival has experimented after 9/11 with ships departing from many more ports, and it seems a succes)

Southampton is NOT easily reached from Europe. I remember here some time age reading about a gentleman wanting to change from a Southampton arriving cruise ship to a departing one from Dover, or it was by train via London (which seems to me a big way round) or several hours (6-8?) by coach via a coastal road (no motorway) from S. to D. You won't attract that way many selfdriving people from the Paris/Dusseldorf/Amsterdam region (which is one of the richest and most populated areas of Europe and thus full of potential customers, and on driving distance from the North Sea (and more or less the mediterranean).

It makes much more sense to send them to the mediterranean sea at once.

Venice for example, is a beautiful destination in itself, (unless Southampton) ideal for selling post/precruising packages, in for example a Venetian Palazzo hotel - it seems to me that the experience of leaving or entering in Venice by sea is quite unique. (I did it once, and the sight of hte Campanile rising from the horizon in the mist, is quite a memory) Venice is quite easy to reach by car from Southern Germany, and a long day driving from denselypopulated places elsewhere in Europe. There is an airport. It is very close to the sights, The weather is better, and for american passenger packages, like before QE2-Concorde, could be devised als QV-Oeient-Express, "the traditional transport to the orient". (I can already see the brochures)
Also, Barcelona or Nice are easily reached, Nice and Marseille even by TGV, a few hours from Paris.

It would take an american coming from, let 's say, New York, almost the same time getting from his plane in London to Southampton, as from his plane in Paris to Marseille, which is already in the Mediterranean.

Sorry, for making this so long, but I was thinking a lot about it, and I wanted to share my thoughts with you about it. Curious what you think.

(This doesn't mean I don't want to see "Southampton" on the stern of the QV. Besides, Cunard has an old tradition of ties to the MEd (wasn't Carpathia on her way to Italy when rescueing the Titanic passengers?, and I remember pictures of the first Queen Elizabeth in Beirut).

Bye,

Johan


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Cambodge
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posted 03-08-2004 12:45 PM      Profile for Cambodge   Email Cambodge   Send New Private Message      Edit/Delete Post  Reply With Quote 
Johan: You have presented an excellent dissertation in cruising geography, from the point of view of what will be the ultimate customers. Both Southampton and New York are cruising terminals because of tradition and not convenience. Your analysis is, to my mind, dead on.

I offer the following as a North American analogue to your concept. For cruise-marketing to the east center of more than 50% of the population in the USA and Canada:

For cruises to the Northeast and Canada - Boston
For Transatlantic and Bermuda - New York
For longer cruises to the Carib. - Baltimore
For shorter cruises to the Carib - Charleston

Florida ports require too much land travel for this segment of the North American Market. To minimize cold-weather sailings they will, however, be the most popular for Carib cruises.

For Cruises to the Northeast and Canada, Boston is a better port.

Two old American sayings come to mind in this regard:.

One is that of the Vermont farmer telling a bewildered tourist that, "you can't get there from here."

The other, not as well known, is the definition of a successful fisherman. "He stops using the bait he likes and starts using bait the fish like!"

You have presented the fish's menu. Good!


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Malcolm @ cruisepage
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posted 03-08-2004 02:03 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
Johan wrote: Starting a Mediterranean cruise in Southamptom means, to me at least, a minimum duration of two weeks, as sailing from Southampton to /from Gibraltar/Malaga takes some time. With two to three days already to arrive at and depart from your destination, a week is quickly spent.

You are correct, but traditionally the British have take two weeks holiday in the summer. Thus two week cruises from British ports are very popular with us Brits – possibly more so that shorter ones?

If you want to attract more passengers and perhaps younger passengers, who have a professional life (who can't spare much time, and certainly not for half a week sailing in rough seas before arriving in the Mediterranean), this is important.

British professional’s get at least four weeks annual leave – five or six weeks is not nusual. Once again taking two weeks in the summer is common place.

Apart from that, the weather and cruising conditions are (at least are thought to be by the passengers) better in de Med than in England/the Channel.

Of course, but cruising in the UK still appeals largely to the older age group. Many elderly cruisers prefer to cruise to the sun NOT fly.

Southampton is NOT easily reached from Europe.

It does actually have it’s own airport. I assume any shortage of direct flights from Europe is due to supply and demand. Many American QE2 fans seem perfectly able to regularly fly into London and make the journey by road or by train.

I also think that Carnival/Cunard wants to attract new customers, perhaps also from the (north)european continent.

You are probably right, here.

[ 03-08-2004: Message edited by: Malcolm @ cruisepage ]


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Johan
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posted 03-08-2004 03:47 PM      Profile for Johan   Email Johan   Send New Private Message      Edit/Delete Post  Reply With Quote 
Malcolm,
I think I agree with you, but what I meant is, that if you want to attract a non-british, perhaps younger public, Southampton is not the ideal starting port.
"Cunard" can appeal to non-british europeans, just because of this "certain idea of britishness" it exudes, but still i can't see them making a detour of several days to cruise in waters only a couple of hunderd miles south of their homes..

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PamM
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posted 03-08-2004 04:14 PM      Profile for PamM   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
It is a requirement of many UK companies, that at least one 2 week [10 working days] holiday is taken each year. The majority of people go away for the full 2 weeks, hence no problem sailing from Southampton to Med. Those who only get a week at a time do prefer to fly off, but they are in the minority. As Malcolm said, the retirees, the mainstay of UK cruising prefer not to fly, and the length of the cruise makes no difference [apart from the cost].
Flybe is a great no-frills airline flying from SOU to many European destinations. I am surprised more don't use them; perhaps they do, we generally only see comment from people flying in from the US, and those others who enjoy the Channel Crossings [Malcolm it's 1 1/2hrs to Southampton from Heathrow; you meant the round trip didn't you ]
Pam

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Malcolm @ cruisepage
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posted 03-08-2004 08:00 PM      Profile for Malcolm @ cruisepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Johan:
..but what I meant is, that if you want to attract a non-british, perhaps younger public, Southampton is not the ideal starting port.

Yes, I agree with you too!


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Description: What a charming little chain of islands. Walk on pink sand beaches. Swim and snorkel in turquoise seas. Take in the historical sights. They're stoically British and very quaint. Or explore the coral reefs. You can get to them by boat or propelled by fins. You pick. Freestyle Cruising doesn't tell you where to go or what to do. Sure, you can plan ahead, or decide once onboard. After all, it's your vacation. There are no deadlines or must do's.
Holland America - Eastern Caribbean from From $599 per person
Description: White sand, black sand, talcum soft or shell strewn, the beaches of the Eastern Caribbean invite you to swim, snorkel or simply relax. For shoppers, there's duty-free St. Thomas, the Straw Market in Nassau, French perfume and Dutch chocolates on St. Maarten. For history buffs, the fascinating fusion of Caribbean, Latin and European cultures. For everyone, a day spent on HAL's award winning private island Half Moon Cay.
Celebrity - 7-Night Western Mediterranean from $549 per person
Description: For centuries people have traveled to Europe to see magnificent ruins, art treasures and natural wonders. And the best way to do so is by cruise ship. Think of it - you pack and unpack only once. No wasted time searching for hotels and negotiating train stations. Instead, you arrive at romantic ports of call relaxed, refreshed and ready to take on the world.
Holland America - Alaska from From $499 per person
Description: Sail between Vancouver and Seward, departing Sundays on the ms Statendam or ms Volendam and enjoy towering mountains, actively calving glaciers and pristine wildlife habitat. Glacier Bay and College Fjord offer two completely different glacier-viewing experiences.

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